2019 Weekly Newsletter
Happy New Year from all at MJD Hughes Ltd. We bring you the latest top news in the industry.
Greene King to invest £500,000 in Belhaven Brewery visitor centre as part of 300th anniversary celebrations: Belhaven Brewery, which is owned by Greene King, is investing £500,000 in a new visitor centre to mark its 300th anniversary. The new centre, which will open in the summer, is part of a year-long programme of celebrations to mark the milestone. They include a weekend music festival at the brewery this summer and 300 days of celebrations across Belhaven and Greene King pubs.
Heineken to invest £1m in data-driven marketing campaigns after Star Pubs & Bars pilot leads to increased footfall and spend: Heineken is to invest £1m in data-driven marketing campaigns after a pilot in its Star Pubs & Bars estate led to increased footfall and spend. The pilot resulted in more than 125,000 pints sold, equating to £370,000 in additional sales in the test pubs. By promoting the availability of pints of Amstel, Foster’s and Strongbow on social media, digital and outdoor advertising, Heineken was able to direct more consumers into Star Pubs & Bars outlets.
Manchester Gin to open city centre distillery with bar and restaurant: Gin brand Manchester Gin has secured six grade II-listed railway arches in Manchester city centre with plans to open a distillery, bar and restaurant. The site lies beneath Manchester Central Convention Complex in Watson Street.
The Orange Tree sells remaining pub, in Derby: Independent pub group The Orange Tree has sold its remaining site, in Derby. The deal comes after the Leicestershire-based company, founded by Ben Hings and Gareth Smith in 1997, announced it would be selling its seven sites across the East Midlands.
Community focused pub features on Countryfile Christmas special: The Bird in Bush at Elsdon which is located on the outskirts of the county’s national park featured on the Christmas special of Countryfile last month. The episode saw the licensees talk about how the pub has been “brought back to life over the past couple of years”. Two grants have helped the site introduce an microbrewery, mini library and digital hub. Pub is the Hub gave the pub a community services fund grant for the library and digital hub in the bar. A grant was also given through the Prince’s Countryside Fund and the People’s Postcode Lottery which was invested in a new kitchen and bunkhouse at the pub.
These headlines have been sourced from Headlines/articles taken from Propel Info, NAEA PropertyMark and the Morning Advertiser.